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Reinventing Customer Journeys

Thu, 16 May

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Virtual Event

Join us for an exclusive live interview with America’s leading Transformational CEO, Selim Bassoul, who for over 30 years has consistently redefined and radically transformed not just industries and companies but the very fabric of customer and employee experience.

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Reinventing Customer Journeys
Reinventing Customer Journeys

Time & Location

16 May 2024, 5:00 PM – 6:00 PM GST

Virtual Event

About the event

This event, the first in our Disruption & Growth series, promises a deep dive into visionary leadership and strategic innovation in an exclusive chat with Six Flags CEO Selim Bassoul. Join us as we probe and discover his practical sometimes controversial steps that propelled a renowned theme park in deep crises (post-Covid) to record EBITDA and sparked a cultural shift earning accolades as one of the best companies to work for in the US.

Key Takeaways

You will gain clear insights on how reinventing the customer journey became the catalyst in transforming Six Flags’ fortunes and the industry at large:

  • Developing Disruptive Strategies that Redefine Industry Standards

  • Revolutionary Approaches to Enhancing Guest Experiences that lead to an Increase Park Visits, Duration, and Customer Spending

  • Rebound from early transformation mistakes without losing your core audience.

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Reinventing Customer Journeys. An interview with Selim Bassoul and Ed Capaldi. [Recorded May 16 2024]

Copyright © 2024 Play To Scale, a company of Ed Capaldi FZ LLC

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